The CD is dead – that’s how jobs started the Sept 1st event. The iTunes logo has been redone and the CD image is no more.
And all the iPods well apart from the Classic are updated. New tiny shuffle, new smaller Nano, with touch UI and new Touch -thinner and with Face Time.
These are of course released just in time for the prime holiday shopping experience and these are going to sell in large numbers.
The biggest change was to the so called hobby product – The apple TV. This has been transformed into a streaming device, unlike the hard disk based version it replaces. With no disk it is tiny, a quarter the size of the existing product. And you can now rent TV shows from iTunes. This is the start of converting TV to a rental market rather than a mass channel all you can eat cable company provided solution. Plus the US users get a Netflix option. This is super cool – stream Netflix directly to Apple TV and on to the big screen. And it is only $99 a huge drop from the previous price of $299.
